Content Marketing Strategy

Digital Marketing Training & Learning Course

Today the rises of smart devices creating more smart customers. Which is about to create 8 LACS+ jobs in Digital Marketing Sector in India and Huge Online Business Opportunities in Indian Market. Are you ready to become a

Digital Marketing Master ?

Our integrated Digital Marketing Course provides you a real hands-on experience on much PRACTICAL DIGITAL MARKETING MODULES which is really needed in the real world to get high salaried jobs in many MNC and making a dominating online business presence.


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Who Should Attend This Training?
- Business Heads
- Sales & Marketing Team
- Digital Marketing Team
- Web Design & Development Team
- Sales & Marketing Teama
- Digital Marketing Team

Special Features

- 20 Modules Covered
- Research Based Learning
- Hands-on Projects
- Faculty of DM Agencies
- Free Tools for Digital Marketing
- 100% Placement Assistance 

Digital Marketing Course Curriculum

#1 SEARCH ENGINE MARKETING

Introduction to SEM – Fundamentals, Mobile-Specific Campaigns, Google AdWords Campaign, Keyword Study & Case Studies

#2 SEARCH ENGINE OPTIMISATION

Introduction to SEO, ON Page - OFF Page Optimization, SEO Audit, Tools, Measurement, Keyword Research and Analysis

#3 SOCIAL MEDIA MARKETING

Getting Started Twitter, Instagram, Pinterest and Facebook Marketing, Creating a Successful Digital Marketing Strategy

#4 EMAIL MARKETING

Deliverability, Effective Email Content , Customer Acquisition Strategies, Resources to do situational analysis and progressive updates.

#5 INBOUND MARKETING

Attracting your potential customers into conversion funnel, Conversion Optimization, Lifecycle Emails , Landing Page Conversions

#6 WEB ANALYTICS

Introduction , Google Analytics , Digital Analytics, Platform Principles, Content Performance Analysis, Actionable Insights

#7 Affiliate Marketing

Introduction to SEM – Advanced Mobile-Specific Campaigns, Google AdWords Campaign, Keyword Study, Analysis

#8 Display Advertising

Familiarize yourself with Evolution & Growth of Programmatic Advertising. Know how real-time bidding works, its types, its advantages .

#9 Video Advertising

AdWords for Video, Video Ad Formats: YouTube, In-stream, Video Discovery Ads, Bumper Ads Creation of Video Ads

#10 Programmatic Marketing

Familiarize yourself with Evolution & Growth of Programmatic Advertising. Know how real-time bidding works, its types, its advantages .

#11 Advanced Google Analytics

Advanced Google Analytics walks you through how customized data gets collected and processed into readable reports.

#12 Professional Content Marketing

Introduction , Google Analytics , Digital Analytics, Platform Principles, Content Performance Analysis, Actionable Insights

#13 E-commerce Marketing

Explore how billion dollar e-commerce industry of online market is shaping up. How do we be a part of the new age e-tail?

#14 Webmaster Analytics

Advanced Google webmaster walks you through how customized data gets collected and processed into readable reports.

#15 Media Buying & Planning

Setting up the objectives Understand the key tasks to draft an “awesome” digital media plan Segmentation & targeting of the audience

#16 Integrated Digital Marketing

Build an Integrated Digital Marketing Plan by understanding how to work on the concepts of conversions, define objectives.

#17 Advanced Facebook Marketing

Introduction to Marketing of Facebook, Optimization and Reporting, Driving Online Sales, Building Brand Awareness

#18 Free Lancing Techniques

Learn how to sell digital marketing services by assessing the brand’s necessity of reach out to the customers & generate customised reports

#19 Blogging - Build A Blog

Learn How to build a blog , how to create effective content, how to promote your blog and how to generate income from blog?

#20 Create an Infographic Profile

Gives yourself the ultimate advantage in a competitive job market by strategically designing your profile

 

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